We’re pretty biased when it comes to bragging about Sydney, cost of living and bad traffic notwithstanding. Now a global survey has confirmed what Sydneysiders already know. The Harbour City was ranked 1st for the best city to live in and 5th overall in the inaugural Brand Finance City Index. The ranking is based on a global survey of over 15,000 people, conducted in April 2023 in 20 countries on all continents to measure perceptions of the world’s top 100 cities.
“Sydney has earned a reputation as one of the world’s most desirable cities to live in. As such, it ranks 1st globally in this dimension. Sydney is also considered a top location for retirement and thus ranks 2nd in this dimension,” Mark Crowe, Managing Director of Brand Finance Australia said.
“Sydney solidifies its status as a top destination for living, working, and studying by securing 5th place overall in the newly published Brand Finance City Index,” he added
Sydney ranked behind London, New York, Paris and LA overall. Singapore, Tokyo, San Francisco, Dubai and Amsterdam rounded out the top 10.
Unsurprisingly, Sydney also ranked 3rd for great weather and 2nd globally for both local work and remote work based on employment opportunities across various industries.
While it was the only city to make the cut in the top 10, Melbourne also featured on the list at number 16. However, it suffered in the familiarity indicator ranking at 36 globally. Perth ranked 52 overall.
See the full report here.